“Best Day Ever” exemplifies Nike’s long-standing belief that the future of sport is creative, inclusive and unlimited in possibility. It highlights how the power of sport can create a better tomorrow for all athletes* through the joy of movement and the creativity of play.
The film features numerous elite Nike athletes, including (listed in order of appearance): Shelly-Ann Fraser-Pryce, Michael Johnson, Diede de Groot, Sha'Carri Richardson, A'ja Wilson, Marie-Antoinette Katoto, Sky Brown, LeBron James, Serena Williams, Mike Trout, Rory McIlroy, Leo Baker, and Giannis Antetokounmpo.
“Best Day Ever,” is the newest chapter of Nike's Play New campaign, which brings to life a dream of what sport – and the world – could be in the future, inspired by the ambitions of a new generation of athletes who are redefining tomorrow.
