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Nike
Free
April 01, 2013
The next generation of the Nike Free is the most flexible to date. In fact, these shoes are so flexible that Ashton Eaton and Allyson Felix can’t get hold of them. And yet they also double as a fly swatter ...
Nike
Count On Kobe
January 18, 2013
The Count On Kobe campaign compares Kobe Bryant to the dependable truths that keep our world in balance. Angus Wall directed the film to define the statement of Kobe’s consistency all the way from the ...
Nike
Vapor Trail
January 17, 2013
There is something moving insanely fast out on the pitch. It’s creating a legendary trail of carnage in its wake. It’s pulling up the grass, lifting defenders into the air and taking the stadium with ...
Nike
KD Is Not Nice
December 17, 2012
Everyone agrees that Kevin Durant is the nicest guy in the NBA. But while Kevin Durant the man is remarkably humble, quiet and likable, his on-court performances are merciless, astonishing and utterly ...
Nike
Frozen
October 26, 2012
Don't let a little cold stop you. Nike's Hyperwarm collection has got you covered from the inside out so can keep training and keep winning. A workout in the frigid, frosty cold? It's all in a day's work ...
Nike
Five More Years
September 24, 2012
If you had extra time on this earth, what would you do with it? What would be your hopes and dreams? We asked a bunch of kids the same question. Find out what they replied, and more importantly why we ...
Nike
Find Your Greatness
July 25, 2012
Greatness isn't reserved for the chosen few in one special city, it can also be found in London, Ohio, and London, Norway, and East London, South Africa, and Little London, Jamaica, and Small London, Nigeria ...
Nike
Game On, World
July 02, 2012
Sport is the ultimate game, and athletes are the ultimate players. Nike's new training platform helps you track and measure your workouts so you can 1-up yourself, your friends, the world. So, the world ...
Nike
Voices
June 22, 2012
Celebrating how far women’s sports have come "Voices" features elite athletes who defied convention—Lisa Leslie, Marlen Esparza, Joan Benoit Samuelson, and Diana Taurasi wanted to play sports ...
Nike
The Ring Maker
June 21, 2012
LeBron and the ring maker go way back to the days of Akron afros and high school finger-tip dunks. When one sliced through the paint in Ohio the other carved the wax on the Atlantic coast. In 2012, their ...
Nike
The Making of Making
May 30, 2012
How do we make better things and make things better?
Beginning June 2, 2012, Nike, PIE and W+K, in partnership with RHoK, are asking the makers of code to help the makers of things using the Nike Materials ...
Beginning June 2, 2012, Nike, PIE and W+K, in partnership with RHoK, are asking the makers of code to help the makers of things using the Nike Materials ...
Nike
Fast Is Faster
April 26, 2012
The launch spot, shot by Mark Romanek, showcases a futuristic room that puts the new speed of football on display. NFL athletes Troy Polamalu, Calvin Johnson, Darrelle Revis, LeSean McCoy, Ndamukong Suh, ...
Nike
I Would Run To You
April 04, 2012
Love makes people do crazy things. Like run across the country. See how strong running reunites a long distance couple. The film was directed by renowned commercial director Ringan Ledwidge and shot in ...
Nike
Counts
January 17, 2012
Ballin'? Counts. Skating? Counts. Sitting at your computer reading this? Doesn't count. Impersonating MC Hammer? Of course that counts! What counts and what doesn't? It's an easy question to answer. Starting ...
Nike
KobeSystem
January 14, 2012
You’re at the top. But the KobeSystem is here to take you over the top. As a life coach, Kobe is making his winning, results-oriented program available only to those truly successful people thirsting ...
Nike
Pressure is Power
December 21, 2011
In this spot we see the visual manifestation of pressure on Canadian Juniors. As the players progress down the tunnel to the rink, the tunnel walls literally close in on them until they can barely move. ...
Nike
Winter's Angry. Fight Back
December 09, 2011
This online game creates a unique opportunity for consumers to see and experience the new Nike cold weather product and reach consumers where they live – in the 24/7 digital world. Participants face ...
Nike
Basketball Never Stops
November 02, 2011
Nike Basketball celebrates a player’s true love of the game and the desire to play no matter the time or the place. "Spotlight" pays tribute to basketball hot spots around the world, including ...
Nike
Some Time Together
October 26, 2011
Ultra-comfortable shoes mean longer runs. Really longer runs. But that doesn’t mean you have to miss any quality time with friends and family.
Nike
Back 4 The Future
September 09, 2011
It was an ordinary evening at Lone Pine Mall. All Kevin Durant wanted was a new pair of shoes. Then the space-time continuum showed up.
Bill Hader, Christopher Lloyd, Tinker Hatfield, Donald Fullilove ...
Bill Hader, Christopher Lloyd, Tinker Hatfield, Donald Fullilove ...
Nike
Nike Golf 20XI
April 14, 2011
To build interest around the launch of 20XI, a ball designed with first-of-its-kind materials to enhance performance, we aimed to create advertising that did this unique ball justice. With Ellen Kuras ...
Nike
Better World
March 15, 2011
Nike Better World is a digital experience dedicated to serving the athlete and the planet. Through lightweight digital design and simple sharability, the HTML5 site floats through the brand’s social ...
Nike
Dick's Sporting Goods
February 15, 2011
This campaign highlights Nike's Swingman Cleats, Batting Glove, Fielding Glove, Pants, and Top, available at Dick’s Sporting Goods. Ken Griffey Jr., makes an appearance as Swingman, the superhero of ...
Nike
Throwdown
February 08, 2011
"Throwdown" celebrates everyday athletes and inspires movement. The TV spots take viewers through a series of athletes challenging each other in a friendly “sport off,” with each athlete ...
Nike
The Black Mamba
February 01, 2011
"The Black Mamba" is a Nike film project directed by Robert Rodriguez and starring Kobe Bryant, Bruce Willis and Kanye West. The film, airing in both the U.S. and China, highlights the Nike Zoom ...
Nike
BCS National Championship
January 10, 2011
This was the University of Oregon's first run at a football National Championship. High five.
Nike
Rise
October 27, 2010
Featuring reigning two-time NBA MVP, this spot was created to give LeBron a voice to address his off-season controversy head-on, so he can move forward and focus on the road ahead. This isn’t about what ...
Nike
Boom
September 28, 2010
“Boom” celebrates the epic, game-changing moments in sport. Moments that are so over the top that all we can say is “Boom.” You’ve probably heard it before and even used it yourself. The word ...
Nike
Engine
July 08, 2010
“Engine” is a Nike film about Livestrong. The film finds Lance Armstrong climbing a mountain on a training ride. Around him, fueling him, are a peloton of voices. These voices are the words of people ...
Nike
All Together
June 05, 2010
Andre 3000 performs the famous song “All Together Now” as a cast of NBA greats come together to celebrate Kobe Bryant’s pursuit of his fifth championship.
Nike
MVP Season II
December 04, 2009
With the success of last season’s Most Valuable Puppets campaign, we’re kicking off MVP Season II with the goal of celebrating the universal appeal of the game and its culture. We will celebrate basketball ...
Nike
Nike Pro Combat
September 10, 2009
Nike was launching a new protective base layer product into the market called Pro Combat. Where our competitors were positioning their equivalent product as protective, our strategy was to position the ...