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Honda
The Other Side
October 30, 2014
To Launch the Civic Type R we've created a dual-sided 3-minute film where two parallel high-adrenaline tales seamlessly mirror each other.
A pioneering interactive video brings both narratives together on YouTube, through a simple, instantaneous interaction –with a press of the ‘R’ key, each viewer is given the power to drive the film, toggling between two parallel stories.
To Launch the Civic Type R we've created a dual-sided 3-minute film where two parallel high-adrenaline tales seamlessly mirror each other.
A pioneering interactive video brings both narratives together on YouTube, through a simple, instantaneous interaction –with a press of the ‘R’ key, each ...
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