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Honda
2015 Civic
May 01, 2015
The campaign brings Honda’s philosophy to life in a hyper realistic world, suspending the cars and their surroundings in a state of near-arrested motion and setting the stage for Honda engineers to put their expertise to work. Revolving around three thrilling driving experiences, the engineers carefully manipulate the environment to create a maximum feeling of joy. From positioning individual beads of water with precision behind the car, to gently adjusting a bird’s flight, no detail of the perfect moment is overlooked.
The campaign brings Honda’s philosophy to life in a hyper realistic world, suspending the cars and their surroundings in a state of near-arrested motion and setting the stage for Honda engineers to put their expertise to work. Revolving around three thrilling driving experiences, the engineers carefully ...
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