Lyft Car Wash

AutomobileNew York

A useful, unmissable thank-you note to drivers.

We completely redesigned the La Cienega car wash with Lyft’s brand colors and optimistic aesthetics and brought the brand ethos, “It Matters How You Get There,” to life.

By the end of the summer Lyft washed 10,000 cars, donating 100% of the proceeds to the L.A. Regional Food Bank.