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Gilbert & George serve art on a plate to help feed London’s homeless

+LDNDecember 19th 2019

W+K London is delighted to be working with The Canvas Cafe to launch a new charity art project ‘Double Helpings’ with neighbouring artists Gilbert & George.

The Canvas Cafe, run by founder Ruth Rogers, is a social enterprise that provides free meals to the homeless and supports vital grassroots community projects. ‘Double Helpings’ will support the charity’s vital work with some of Tower Hamlets’ most vulnerable residents.

The W+K London team approached world-renowned artists Gilbert & George to create bespoke artwork for two plates. The artists, working with heritage Stoke-On-Trent pottery Duchess China, produced two thrilling technicolour designs. Both extraordinary images, ‘ON THE BENCH’ and ‘ROSY’ are a composite image made up of pictures from their most recent show ‘THE PARADISICAL PICTURES’ at Spruth Magers in Los Angeles.

Each 12” dinner plate costs £125. Just in time for Christmas, the plates are available on pre-order with downloadable gift letter at: https://doublehelpings.bigcartel.com/

W+K London created the branding and identity, which pays homage to past makers’ marks. The hand-drawn mark and font by Design Director Karen Jane depicts two long spoons in reference to the ancient parable where those in heaven are sated only because they co-operate and feed each other.

Creative Director Ray Shaughnessy said: “With some of the world’s most high-profile neighbours we are proud to have helped create a striking way of helping The Canvas Cafe continue its work.”

You can read more about this project at The Guardian.

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