Tokyo
Nike
Make Them Talk
March 06, 2013
This campaign serves to inspire baseball players and youth to not be afraid to stand out as an individual for their hard work and dedication in a culture that focuses on the efforts of a team as a whole. Part of devoting yourself to the success of the team means that you can not be afraid to take center stage and become a legend in your own right. It's time to Make Them Talk.
 
Otsuka Pharmaceutical
Nurturing Hands
November 01, 2012
A story told through the hands of a mother, as she grows more confident as her hands handle the many daily tasks while raising her child.
 
Nike
Free Face
April 20, 2012
To illustrate the unrivaled flexibility of the new NIKE FREE footwear, we launched a web application that allows you to bend, twist and control the NIKE FREE using the power of your face. The stronger ...
 
Nike
Own Tomorrow
January 20, 2012
Since the March 2011 earthquake, society and culture have undergone rapid changes in Japan. In particular the youth have woken up and are looking to take control of their lives by doing things they are ...
 
Tokyo Lab
Remix Your City
January 04, 2012
Armed with their Fresh Push Play iPhone App, HIFANA took to the streets of a once again bustling and vibrant Tokyo to sample the city sounds, followed by an electrifying live set at night performed with ...
 
Nike
New Beginnings
August 02, 2011
We set out to feature athletes from across Japan and capture moments of new beginnings—the kind of moments when athletes get a new chance or a fresh start. Sports are full of these instances. We want ...
 
Nike
Run Fwd:
January 11, 2011
The Global Ekiden Relay – Run Fwd: is inspired by the most traditional and prestigious marathon relay in Japan, the "Hakone Ekiden," where 20 universities each have 10 elite runners race for ...
 
Tokyo Lab
Hanabeam
August 28, 2010
With the concept of “one day, 24 hours,” starting in the waking hours, and going through the day and back to sleep, Hifana’s 24H album was born. Hanabeam is the first track off of the album, which ...
 
Nike
Tulio Write The Future
August 23, 2010
I am Japanese. Everything starts now. The world will take notice and doubt will be erased. I am a defender that will attack in a split second. Prayers will be answered. One moment will last for eternity. ...
 
Nike
Abuku
June 30, 2010
ABUKU is an art piece W+K Tokyo Lab created for NIKE78, an art project created by Paul Jenkins and inspired by NIKE. Creatives involved received a brand new pair of NIKE shoes and were asked to use sport ...