Nike Golf 20XI
April 14, 2011
To build interest around the launch of 20XI, a ball designed with first-of-its-kind materials to enhance performance, we aimed to create advertising that did this unique ball justice. With Ellen Kuras directing, two horses and both Alexa and Phantom cameras, we delivered a visceral metaphor for both the raw power and beautiful agility the ball can bring to your game.
Fast Five—Period Piece
April 04, 2011
More cars and more driving make for a better movie. In a spot titled “Fast Five—Period Piece,” Dodge and director Steve Rogers take a turgid period film and give it some much-needed horsepower. This ...
Chrysler 200
April 01, 2011
“Born of Fire,” which ran during the XLV Super Bowl, re-introduced Chrysler as a company that people could and should be proud of. The next step is to introduce the specific product. In four new TV ...
Healthcare & Wellness
March 29, 2011
This year’s Target Healthcare & Wellness campaign takes real-life Target Pharmacists and turns them into superhuman Sneeze Whisperers, Medical De-jargonizers and Nose Coaches. If you’re stuffy, ...
Better World
March 15, 2011
Nike Better World is a digital experience dedicated to serving the athlete and the planet. Through lightweight digital design and simple sharability, the HTML5 site floats through the brand’s social ...
Coca-Cola Music
March 09, 2011
Coca-Cola and Maroon 5 tore down the virtual walls of the recording studio and brought fans from around the world together for an unforgettable moment. Fans inspired the band as they composed an original ...
Dick's Sporting Goods
February 15, 2011
This campaign highlights Nike's Swingman Cleats, Batting Glove, Fielding Glove, Pants, and Top, available at Dick’s Sporting Goods. Ken Griffey Jr., makes an appearance as Swingman, the superhero of ...
February 14, 2011
These "Life's a Moving Target" spots aired during the 2011 GRAMMY Awards and showcase what life could be like backstage at an awards show. In each situation, we find ourselves in near-crises ...
Open Happiness
February 08, 2011
Two Open Happiness spots for Coca-Cola aired during the 2011 Super Bowl. Coke "Border" tells the story of two soldiers from rival nations who are able to put aside their differences and for the ...
February 08, 2011
"Throwdown" celebrates everyday athletes and inspires movement. The TV spots take viewers through a series of athletes challenging each other in a friendly “sport off,” with each athlete ...