For its new menu, IndiGo decided to sell together small portions of three different sandwiches in two variants - vegetarian and non-vegetarian. The packaging we designed is a triangular box that can be opened by peeling off one-third of its top side. The colours of the three stripes decorating the box correspond to the actual colours of the different breads served. We also introduced, East West, Seekh ...

For Incredible India's campaign in LA, we used the names of famous Hollywood movies as headlines and set them against images from India. 
A simple tongue-in-cheek approach appropriate for a town that ...

Our creative duties on IndiGo extend beyond just advertising. And sometimes this entails designing food packaging. Since we don’t have an on-board magazine yet, all IndiGo packaging is designed to be ...

IndiGo Airlines is based on a "no-frills chic" philosophy. A philosophy that says a cheap fare shouldn’t translate into a mediocre flying experience. Even before the airline was launched, our ...

The 2008 India Tourism campaign is based on experiences of people who came to India as tourists and stayed back to make India their home. It takes a special bond with the country and its people to give ...