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Nike
KD Is Not Nice
December 17, 2012
Everyone agrees that Kevin Durant is the nicest guy in the NBA. But while Kevin Durant the man is remarkably humble, quiet and likable, his on-court performances are merciless, astonishing and utterly ...
 
Nike
Five More Years
September 24, 2012
If you had extra time on this earth, what would you do with it? What would be your hopes and dreams? We asked a bunch of kids the same question. Find out what they replied, and more importantly why we ...
 
Old Spice
Champion
September 04, 2012
Starring NFL player Greg Jennings in fact based commercials inspired by real life fictional events that are sure to improve your smellf confidence and inspire you to smell like a professional winner. You ...
 
Old Spice
Muscle Music
August 28, 2012
To promote the new Old Spice scent Danger Zone, Old Spice Muscleman Terry Crews does what no man has ever done before—play a drum set using nothing but his flexing muscles. In addition to watching his ...
 
Old Spice
Danger Zone Scent of Courage
June 11, 2012
The new Danger Zone Man is a brave explorer who suavely makes his way through the jungle intercepting danger at every turn. Danger Zone, the scent of courage streaming from his armpits, keeps him alive. ...
 
Old Spice
Believe In Your Smellf
April 23, 2012
See how Old Spice Champion gives our hero everything he could ever want. And some things he realizes he doesn't need.Sorry, Heather.
 
Old Spice
Smell Is Power
January 14, 2012
Terry Crews demonstrates how the scents of Old Spice body spray can transform a regular smelling man into a man who smells like power to introduce the scent, Danger Zone.
 
Old Spice
Holiday
December 21, 2011
Just in time for the hoildays, the Old Spice Guy set out to gift every single person in the world. All seven billion of them. Sometimes they were small, personalized presents to an individual, like an ...
 
Old Spice
Smell Better Than Yourself
September 07, 2011
This campaign takes a humorous look at how the scents of Old Spice can turn average guys into the manliest of men. With the scents of Old Spice, you can "Smell Better Than Yourself."
 
Old Spice
Scent Vacation
February 07, 2011
The Old Spice Guy, as played by Isaiah Mustafa, is back in a 30-second spot titled, "Scent Vacation." Highlighting the Old Spice Fresh Collection, a line of deodorant, body spray and body wash, ...
 
Old Spice
NFL
September 08, 2010
To support Old Spice’s partnership with the NFL, we feature Ray Lewis demonstrating what men are capable of achieving when they use Old Spice body wash and deodorant. Sure, Old Spice can make men a dominant ...
 
Old Spice
Digital Response
July 14, 2010
To build on the success of the Man Your Man Could Smell like buzz and online conversation, Wieden+Kennedy and Old Spice took a fresh approach to online brand engagement with a unique interactive strategy. ...
 
Old Spice
Smell Like A Man, Man
February 09, 2010
We took home the Emmy for Outstanding Commercial at the Creative Arts Primetime Emmy Awards ceremony Saturday evening, August 21, for the popular Old Spice commercial “The Man Your Man Could Smell Like.” ...