Change The Game
Converse has a rich heritage of being worn by rebellious pioneers who do things in their own way and Change the Game. We found and documented today's authentic pioneers in the worlds of skate, basketball, and music to create a connection between the brand's history and its future.
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Converse
Portland - Shanghai
Work
Change The Game
November 02, 2011
Converse has a rich heritage of being worn by rebellious pioneers who do things in their own way and Change the Game. We found and documented today's authentic pioneers in the worlds of skate, basketball, ...
 
Lyrics Contest
September 08, 2010
In an effort to spotlight Asia’s music fans and give light to their lifestyle, Converse joined forces with Chinese indie band Queen Sea Big Shark to create the Converse Lyrics Contest. When the band’s ...
 
Ni Skate Film
June 01, 2010
We set off on a 20-day, cross-country adventure with the first-ever Converse China skate team to discover new skate spots and communities. The story that unfolded speaks to passionate Chinese youth and ...
 
NI ZHI ZAO
March 01, 2010
Showing creativity in a way that is accessible and within reach, we featured three artists from the region, who take everyday objects and turn them into interesting works of art. "NI ZHI ZAO" ...
 
Love Noise
December 01, 2009
Converse is a brand that celebrates true originals. Throughout its history it has enjoyed a strong connection with independent music. Our starting point for Converse in China was to create an authentic ...