Polar Bowl
Coca-Cola is recruiting some familiar faces for the big game, the beloved Coca-Cola Polar Bears. In TV spots and a digital execution, the bears react live to the game right along with America – when things go well, and when they don't. The Polar Bears are streaming live online, interacting with fans via social media, and appearing in TV commercials during the game (much to their own surprise) at www.CokePolarBowl.com.
View
Back to Portland's clients
Details
Coca-Cola
Portland - São Paulo - Amsterdam
Work
Polar Bowl
February 02, 2012
Coca-Cola is recruiting some familiar faces for the big game, the beloved Coca-Cola Polar Bears. In TV spots and a digital execution, the bears react live to the game right along with America – when ...
 
Coca-Cola Music
March 09, 2011
Coca-Cola and Maroon 5 tore down the virtual walls of the recording studio and brought fans from around the world together for an unforgettable moment.

Fans inspired the band as they composed an original ...
 
Open Happiness
February 08, 2011
Two Open Happiness spots for Coca-Cola aired during the 2011 Super Bowl. Coke "Border" tells the story of two soldiers from rival nations who are able to put aside their differences and for the ...
 
Secret Formula
June 17, 2010
Coca-Cola launched a new campaign designed to reignite teen passion for Coke. The centerpiece of the campaign is the keyhole bottle icon which is symbolic of Coca-Cola’s mysterious secret formula and ...
 
Sleepwalker
February 07, 2010
In “Sleepwalker,” a sleeping man rises and goes on a sleepwalking safari across the African savanna. Pulled subconsciously by his thirst, he shows it’s worth braving the teeth, trunks and jaws of ...
 
Hard Times
February 07, 2010
“Hard Times” features a variety of characters from The Simpsons, most notably greedy billionaire C. Montgomery Burns. As Mr. Burns faces the loss of his fortune and worldly belongings, he learns to ...